by Deanna Maio | Jan 17, 2025 | Marketing & Sales
Every MBA student will have studied SWOT at some point. SWOT, or “Strengths, Weaknesses, Opportunities and Threats” is a classical yet still effective tool for analyzing competition and your business. By doing a SWOT analysis, you can analyze your business...
by Deanna Maio | Jan 3, 2025 | Events & News, Marketing & Sales
Seriously, what motivates people to buy your service? This is the one question that everyone in who has a program or a service to sell wants to know the answer to. After all, if you know how to motivate your potential customers to invest in your program to solve their...
by Deanna Maio | Jan 2, 2025 | Marketing & Sales
Starting a new business is exciting, but it is also one of the most daunting tasks known to man. A small business career is full of good days, bad days, and mediocre days. However, there are ways you can boost your sales and enroll more clients than you ever really...
by Deanna Maio | Jan 1, 2025 | Goals & Motivation, Marketing & Sales
For many business owners sales and marketing are the same thing. And more often than not, they’re despised and avoided. It’s true. Business owners know they need to have a sales and marketing strategy but because they misunderstand the concepts, they avoid them or...
by Deanna Maio | Dec 30, 2024 | Marketing & Sales
What specific results would make you happy with business? The reason I ask, is because many business owners tell me that to be “happy” they would like to have “more sales.” However, when I ask them how many sales would make them happy, they...
by Deanna Maio | Dec 27, 2024 | Marketing & Sales
I’m actually on a plane right now but, I didn’t want another moment to go by without telling you about something very exciting happening in Portland, Oregon in October. I’m going to be teaching live and in person at the Small Business DIY Marketing...