Testimonials are, in many ways, a lot like case studies. A case study is designed to present a problem or challenge, to demonstrate how the problem was resolved, and then to highlight the results. Good testimonials also contain those three elements. Let’s take a look at them individually. (more…)

When Google first introduced their Hangout function, it was viewed with skepticism by many. Although it’s bedded in quite nicely now, many still wonder if it’s here to stay or not. With the endless launching of new services online, as the big players try to capture as many people as possible...

  It almost seems like Google Hangouts for business have crept in quietly in amongst the noise of other online social facilities. The rise of the service really has been driven by businesses, so it makes sense to spend some time learning exactly how Google Hangouts can work for you. 1. Connect...

Here’s the deal:  People want answers when they visit an Article Directory.  Deliver fully and completely what you promise about your one point – the topic of your article.  Then give them the option of learning more about the broader subject by visiting the link in your Resource Box. Resource...

Hi there, In case you haven’t heard, I’m celebrating the 5th birthday of my business this week!!! I’ve created a short video to share the biggest secrets I’ve learned over the last 5 years with you. I think you’ll be surprised by some of the “secrets to my success.”...

Webinars offer the ultimate in online collaboration. They make use of audio, video and a variety of other technologies to create an interactive experience that’s almost as good as meeting in person. And with today’s fast internet speeds and inexpensive hosting services, just about anyone with a computer...

Teleseminars and webinars are awesome tools to use to build up your list and make a huge impact on your niche market and your bank account. But, they can also amp up your productivity by helping you quickly create multiple products from one teleseminar and / or webinar event. We’ve all heard about...

One question often asked is, “Do I need technical skills to run a teleseminar?” The short answer is, Nope! Today, the technology is as simple as dialing a telephone number to place your call, and / or clicking on a link to open up the webinar. Depending on which you choose to do (and some...

The most important aspect of successful teleseminars and webinars is to never skimp on the marketing. No, you don’t have to spend a lot of money on marketing, but you do need to devote some time promoting your event if you expect anyone to show up. You can’t just set a date and forget it,...

Delivering teleseminars and webinars to your niche market on a topic of importance to them is a great way to boost sales, increase your list size, and create a stronger bond with your followers. The awesome thing about teleseminars and webinars is that today you don’t need to know much about technology...